Objection handling training you do out loud
Reading a list of rebuttals is not objection handling training. Ebbing's personas raise price, timing, a competitor and the boss who has to sign off, in a real voice, and score how you respond.
Request early accessSecond call: the price is too high, rep 3
Back to PracticeListening to you
Dana Whitfield
VP of Marketing
What has been said
You are scored on
Stays steady under pushback. Asks before defending. Holds price without discounting.
Why the rebuttal sheet does not work
Knowing the answer is not saying it
Everyone can recite the response to a price objection. Fewer can say it calmly when a buyer has just said it is twice what they pay now.
Real objections arrive without warning
They come mid-sentence, in the buyer's words, not in the order on the sheet.
The practice partner lets it go
A colleague playing the buyer accepts the first answer. A real buyer asks again.
Pushback that holds until you earn it
Objections in a real voice
Each persona has concerns they will raise and things they keep back unless asked well. They do not fold on the first answer.

Dana is speaking
Dana Whitfield
VP of Marketing
3:12 so farUp to 10:00“I will be straight with you. This is about twice what we pay now.” Scored on how you responded
A level for staying steady, for asking before defending, and for holding price. Your rubric, your words for what good looks like.
Scored against Handling objections - Stays steady under pushbackStrong
- Asks before defendingStrong
- Holds price without discountingCompetent
Check it against real calls
Upload the transcript of a real call and score it on the same rubric, to see whether the practice carried over.
Skill In practice On real calls Finds what is really going on Handles pushback without pitching Agrees a clear next step Opens with a reason to talk Discovery holds up in practice and drops two levels with a real buyer. That is the next thing to assign.
More ways teams use Ebbing
- Sales onboardingSales onboarding that does not practice on your pipeline
- Cold call practiceCold call practice with a buyer who can hang up
- Difficult conversationsDifficult conversations training managers can practice
- Customer service role playCustomer service role play with customers who push back
- Ebbing for sales
Hear every objection before the buyer says it
Tell us who you are and which conversations matter most. We will set up your first roleplays with you.
Access is by invitation while we bring on our first teams.
