How AI roleplay training works in Ebbing
Six steps, from choosing the conversations to knowing whether practice shows up on real calls.
Request early access
First call with a skeptical marketing VPDana Whitfield, mediumStart
Feedback to someone who did not see it comingJordan Ellis, hardStart
Renewal call after a hard quarterMark Hollis, mediumNo reps yetStart
Choose the conversations, or build your own
Start with ready-made roleplays for sales, managing people and client work. Or write the persona and situation yourself, or draft a persona from the transcript of a real call.
- What the learner sees is kept apart from what only the persona knows
- Three difficulty levels and a time limit on every roleplay
Drafted from Tuesday’s call
Glenn Abbott
President, sixty-person metal fabrication shop
Talks in short sentences and asks what things cost early. Warms up when you ask about the shop floor. Goes quiet when he hears marketing terms.
Keeps to themselves unless asked well: two customers make up half his revenue, and his one salesperson retires in two years. Set the standard it is scored on
A rubric is the skills you care about, what strong and weak look like for each, and how much each one counts. Use a shared playbook or write your own.
- Each skill lands on a level from not shown to exceptional
- Change a rubric later and score past conversations again
Scored against Question-led discovery - Opens with a reason to talkStrong
- Finds what is really going onStrong
- Handles pushback without pitchingCompetent
- Agrees a clear next stepWeak
Assign it to a person, a group or everyone
Give the roleplay a date and a note. It sits at the top of each person's Home until they have done it.
- Groups show people the roleplays meant for their work
- Done is worked out from finished conversations, not ticked by hand
Assigned: Renewal call after a hard quarter2 of 4 done 
Priya N.Done, 70- Marcus R.Due Friday
- Jasmine C.Done, 59
- David C.Not started
People practice out loud
A spoken conversation in the browser, about ten minutes. The persona answers in a real voice, raises concerns and keeps things back unless asked well.
- A browser and a microphone are all it takes
- Video of yourself is optional, with consent each time
Dana is speaking
Dana Whitfield
VP of Marketing
3:12 so farUp to 10:00“I have about ten minutes. So what is it you think we are doing wrong?” Everyone sees how it went
Seconds after the call ends: how it ended, a level for each skill, notes on the exact lines, and one thing to do on the next rep. Managers can open any conversation on their team and comment on the moment.
- Listen back to the whole conversation
- Rep after rep, the score line shows who is improving
How it ended
Goal reached
Dana agreed to a second call with her director in the room.
How skillfully you ran it
68, solid
Strong discovery. The close came before she had said what a good outcome looks like.
0:00One good moment, two to work on8:30Do this on the next rep
Before you propose a next step, ask what would have to be true for her to bring this to her director.
Check it against real calls
Upload the transcript of a real call and score it on the same rubric. Practice and real calls sit side by side, skill by skill, widest gap first.
- Text only. No recording of a real call is uploaded or stored
- An admin has to switch real calls on
Skill In practice On real calls Finds what is really going on Handles pushback without pitching Agrees a clear next step Opens with a reason to talk Discovery holds up in practice and drops two levels with a real buyer. That is the next thing to assign.
We set up your first roleplays with you
Tell us which conversations matter most. We will build the personas, rubrics and roleplays for them with you.
Access is by invitation while we bring on our first teams.